Everything flows

Everything in flow

Everyone in the flow

Everything flowing


Welcome to XACTWERBUNG, the agency on the River Spree in Berlin that’s been advising clients on marketing, advertising, and communication strategies for 25 years. Our allegiances here are to you – and our friend in spirit, Simplicius, who captured Heraclitus’ obscure and lengthy thought* in a nutshell: “panta rhei”.

Even though some things flow a bit differently in Berlin than they did by the Ionian Sea in late Antiquity, we still think similarly, striving to get to the point and racking our brains to offer our customers the very best solutions. We do this in a spirit of partnership, embracing interdisciplinarity and all media. Smart, effective, and with the highest standards of quality and results. Come and take a look :)

*”Πάντα χωρεῖ καὶ οὐδὲν μένει - Pánta chorei kaì oudèn ménei” – which essentially means “Go to the xact people on the Spree, you won’t regret it”.

AJONA toothpaste concentrate

Small, red, powerful – and highly effective. Ajona Stomaticum: the unique toothpaste concentrate. A brand classic for 60 years.View client


GoodMorningAfternoonEvening – Altomayo has the best coffee for any time of day. Organic and fair, down to the last bean.View client

Dienstwagen a.D.

Vehicles retired from use as official cars ferrying politicians from A to D. In mint condition, unbeatable value. It always pays to take a look.View client